RTD: Announcement Saves BBC Cash

It was revealed in the Wales on Sunday that the David Tennant departure announcement at Wednesday’s National Television Awards had budgetary concerns.

A bit of free publicity is never a bad thing, especially if you can afford to cut out the budget imapct of the PR department…

“We all knew he was going to announce it at the awards," said Russell T Davies, "We thought we could issue a press release or we could send a live transmission on ITV to eight million viewers.”

See, he’s a canny mind for numbercrunching, that RTD…


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