Doctor Who Plush Toys

Popular toymakers Underground Toys – the company associated with Doctor Who action figures in the USA – has secured a deal with BBC Worldwide to create Doctor Who plush toys in all territories.

This collection of soft toys will incorporate characters from the current series, while a  separate range will feature characters from the previous eras, and all will produce unique noises tailored to each model.

If you’re not sure what a plush toy is, it’s a sort of soft toy styled as something other than a teddy bear. For an idea of what Doctor Who fans can expect, Underground Toys has a Star Wars plush toy range, some examples of which talk!

Robyn Morgan is the licensing director at Underground Toys:

“We have had great success in bringing to life popular television characters as plush toys.

“The experience we have accumulated on both character detail and the importance of sound quality will mean we can finally do the Doctor Who brand justice as a plush concept.”

Richard Hollis, head of UK licensing at BBC Worldwide, added:

“We are delighted to build on our existing relationship with Underground Toys. This new category for Doctor Who will appeal to a wide range of fans and collectors alike, and Underground are the perfect partner given their experience in this area.”

Set for release in June, the range will be previewed at Toy Fair on the Gear 4 Games stand (E160) later this week.

(Via Licencing.Biz)



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